Why Meditation is Necessary?

One of the most effective ways to increase your brain power and be the successful entrepreneur you’ve always wanted to become is to meditate.

Entrepreneurs need emotional stability. Often overlooked, the ability to master one’s emotions are the cornerstone for becoming more resourceful and getting more out of each moment.

Entrepreneurs need to be able to think quickly and process multiple pieces of information at the same time. Meditation will help you increase your focus and ability to think with a sense of clarity that leads to improved decision-making.

Developing a meditation practice will empower you to become more aware of your emotions and use them to your advantage. Every entrepreneur strives to be productive, so use meditation as a way to get there.

Whether you are an aspiring entrepreneur or a successful leader in your company, you can benefit from consistent meditation.

Download the below guided meditation and practice it every morning before starting anything.

UCA Meditation

Short Term Pain = Long Term Gain

Food For Thought: Short term pain = Long term gain

đź’ˇ  To maximize long term growth, we need to sacrifice short term pain – it is not possible to have long term growth with short term profitability.

And this applies to both our individual lifestyle and the businesses we run… Science shows, there is a reason behind our struggle between short-term rewards and long-term goals.

✅ The “emotional part” of our brain responds positively to instant gratification, whilst the “logical part” of our brain, tries to reason with us.

✅ As an example – if we were given the choice of cake now or broccoli later (or a short term cashflow deal vs a long-term investment in a strategy that grows our business over a sustained period), our emotional part of the brain is likely to push us towards choosing instantgratification.

So how does one then overcome such a scenarioâť“

âś… Tie an emotion to the decision – Our emotions overpower our logic, and so the next time the obvious towards instant gratification arises, ask – “Is this really in my benefit in the long run❓” 

đź’§ The pain of discipline weighs ounces whilst the pain of regret can weigh tonnes ~ Jim Rohn đź’§

To Succeed, Avoid Dabbling



Food For Thought: To succeed, avoid dabbling


💡 Dabbling is better illustrated by imagining ourselves stick a toe in the water, and trying “this and maybe that”, whilst leaving the harder (and likely most important) things for a later stage. This is also better termed procrastination.


The problem with leaving things (in particular those that are most difficult, yet likely to produce the most effective results) to a “later stage” is by delaying things once, who is to say we won’t do it again❓


To regain our sense of control and succeed in anything we strive to do in business or life, consider the following:


âś… By spending our time doing a little of this and a little of that, a lot of little things are accomplished. Yet nothing that truly tests our abilities, or gives lasting satisfaction is produced.


âś… What yields outcomes is as a result of where our level of #focus and #energy is used. Therefore, if we focus on a lot of little things, we will get a lot of little accomplishments.


âś… BUT if we want something bigger as a result, we need to stay focused (and execute) on it long enough to get it done.


✅ Remember, do NOT major in minor things. Focus on the stuff that matters (and this includes everything in our personal life to our business – anything that is crucial to changing our future).


💧 If you do what you’ve always done, you’ll get what you’ve always gotten ~ Tony Robbins 💧

8 Steps for Building a Successful Sales Process

A reliable sales process helps create successful and consistent sales in any business.


What makes a great salesperson? Is it a suave voice? An ability to read people? A deep understanding and passion for a product? All or none of the above? Implementing a reliable sales process helps create successful and consistent sales in any business.


The salespeople are vital to the overall endeavor, of course, but as you move forward and build a salesforce, you will likely see that most successful salespeople use a system that works for them. 


So, instead of having salespeople come and go, rather consider creating a successful sales process. 


Here are eleven steps you can take to build a successful sales process:

  1. Decide on your sales funnel. 
    The first step is to determine how you will get your prospects and understand your team’s step-by-step actions to guide a prospect to an eventual close.

  1. Determine your CRM. 
    CRMs are good to manage how one documents prospects, their contact information, where they are in the sales process, questions etc.

  1. Set up follow-up systems. 
    Once a prospect comes through, key to success in sales is how do we stay in touch? Do you give them a call, shoot them an email, add them to the newsletter list, follow up after they’ve used a free resource?

  1. Establish a connection with the prospect. 
    Part of the follow-up system should include establishing a connection with the prospect. That includes getting in one-on-one time and having real conversations with them.

  1. Qualify the prospect. 
    It is vital that you understand if your prospect qualifies for the services or products you provide. Perhaps they can only afford a loss leader but plan to afford your entire package one day. Maybe they need your product or service immediately to take the next step on their journey. Determine how you will find out this information.

  1. Discover what the prospect needs. 
    This step is part of the qualifying process, but it is more than “can they afford the product/service?” In this step, you dive deep into the prospect’s needs and if they are something you can provide in your business. If you cannot give them what they need and want – can you provide a quality referral? That may turn them into a referrer themselves.

  1. Find out if the prospect can or should close right away – or if they will need some time.
    During the qualifying process, it’s vital to understand if the prospect can or should close immediately – or if they need more time in the sales funnel. It’s essential to have options for both contingencies, including a system for how you will stay in touch with those who need more time – and connect when they are ready.

  1. Once the sale is closed, ensure there is a process for passing the client to the correct person in the right department. 
    Once a sale is closed, there must be a process for passing the client to another person and helping them to build rapport with that person. This is an area where some salespeople drop the ball and end up becoming that client’s go-to resource for everything from customer service complaints to questions about the product or service. Keeping the client happy and in touch with both the salesperson and the new team member can help with future up sales, but the salesperson should not be the only individual at the company who has taken the time to build rapport with the client.

How to Scale Your Small Business in 6 Steps

How to Scale Your Small Business in 6 Steps

6 Steps To Scale Your Small Business

As an early-stage entrepreneur, your eyes are always on the horizon, seeking out growth opportunities wherever they come. You have launched and got your business off the ground, BUT now it’s time to figure out how to grow it.

Growth is good, but growth isn’t always sustainable. That’s why we’re talking about scaling—growth that is deliberate, long term, and fully in your control.

To scale sustainably means going in with a plan and being prepared to handle any challenge that’s thrown your way. It’s the difference between getting a sudden spike in sales and every process falling apart, and getting a sudden spike in sales and handling every order smoothly with great customer service to boot.

It takes planning, expertise, and sometimes funding to get it done. We’ll walk you through how to craft an iron-clad plan for your future.

You should only take your business to the next step if you’re truly ready! Scaling up means your company is going to take more time, resources, and expertise. Scaling up is an exciting time, but you’ll need a level head to get it done in a way that’s sustainable for your business. 

Ask yourself:

  • Are you ready to take on more strategic challenges? That could mean expanding your product lines or selling globally.
  • Will you be able to dedicate more time to your business without other parts of your life suffering?
  • Do you have the financial resources available that you’ll need?
  • Do you need outside help? You may be at a point where having someone else handle marketing or customer service would make your day easier.
  • Do you need more employees to get the work done? Struggling to make your business work with your current team—which might be a mighty team of one!—is a great sign that it’s time to scale up. 
  • Are you having trouble keeping up with orders? Having a higher volume than your business is prepared to handle means falling behind on packaging and deliveries, customer service gaps, and a whole lot of stress for you. 
  • Are you falling behind on inventory? If you’re constantly finding yourself sold out, with customers clamoring for restocks, it’s definitely time to scale up.

Lastly, some businesses are meant to be small businesses. It’s OK if you want your side hustle to remain a side hustle. It all comes down to your personal priorities, lifestyle, and financial situation. 

There’s no one formula for scaling a business, because every business—and founder—has unique strengths and challenges. Scaling up a clothing business, for example, is going to look different from scaling up a skin care empire. But there are some common threads to consider:

1. Make A Plan For Your Future

1. Make a plan for your future

If your company started as a hobby, you may have just been going with the flow up until this point. 

However, to scale sustainably, you need a business plan. It will not only help you understand your business, but it will be something you’ll need to show if you ever seek out outside investment. 

There are different ways to format a business plan, but a basic one should include:

  • Executive summary
  • Company description
  • Market analysis
  • Management and organization
  • Products and services
  • Customer segmentation
  • Marketing plan
  • Logistics and operations plan
  • Financial plan

In particular, you’ll be creating a strategic marketing plan, with a forecast for the future outlining your plans for growth. What’s a realistic revenue goal for a year from now? What about five years from now? What’s your plan for increasing your marketing capacity?

Nail down where your business is right now, as well as where you want your business to go. Use the resources below to get started and consider the next steps in scaling as you create your plan. 

2. Evaluate Your Supply Chain

2. Evaluate your supply chain

Scaling up means a higher volume of sales and your supply chain needs to be equipped to handle that. What works right now might not work as well at scale.

3. Hire Strategically

3. Hire strategically

Scaling up means you may no longer be able to do everything yourself, or with whoever you’ve recruited so far to make your business work. 

If hiring is part of your scaling strategy, you should hire where an extra person would be most effective. Employees are a major financial commitment, so they should be focus on an area that will bring in the most return.

4. Outsource For Efficiency

4. Outsource for efficiency

If it doesn’t make sense to hire your own employee, there are ways to outsource tasks to streamline your business as you scale. 

Whether hiring an agency or an employee, you should consider where you most need help. If you’re struggling with marketing a small business, it’s only going to get more challenging as you scale up. Decide what aspects of your business would benefit from expertise you don’t have and look into third-party services that can help you out. 

5. Automate Where You Can

5. Automate where you can

Getting things done faster or more efficiently at scale can be made easier with tools designed to automate your workflow.

Another example for streamlining customer service is using Shopify Inbox for communicating with customers. This tool allows you to utilize live chat—which we know is a fantastic way to increase conversions—in a way that keeps all your conversations in one place, allows for saved responses, and gives you metrics so you can track impact.

Check out these handy bots to learn more about how to automate your business.

6. Seek New Capital

6. Seek new capital

Scaling costs money, and you might need to identify the right time to seek outside investment to see your plans through and keep your cash flow flowing.

That timing is crucial. Capital is something you want to secure before you act on plans to grow, rather than when your business takes off and you’re left scrambling for the funds to support it.

Food for Thought: Don’t forget the NOT TO DO list…

Food for Thought: Don’t forget the NOT TO DO list…

The Not To Do List will assist with combating procrastination and time wasting.

Food For Thought: Don’t forget the NOT TO DO list…



💡 How many times have you woken up in the morning, or left work the previous day, with a “to do item list” ❓ I’m sure countless times… A not-to-do list is however just as a handy tool to help us stay more focused on the important things in our business, personal life and career❗️



Simply put, it’s a list of tasks WE DO NOT DO, no matter what i.e. there are no negotiations on this❗️ And here’s why:
 


✅ The not-to-do list is one’s own personal productivity hack:

➡️ By knowing what we want to avoid, we focus our energy on things that are important and strategic. The remaining elements we delete, delegate, outsource, or simply say no when they try to find their way on our to-do list.  This maximises productivity.


✅ To “up” our game, and performance, a Not-to-do list is more effective than a “to-do” list.

➡️ Again, having the reminder of where our focus goes and energy flows, helps us to stay on track in light of us achieving our overall goals and targets in business and personally. This helps in particular if anyone struggles with self-discipline.



✅ A to-do list is a race to the bottom, except there is NO bottom:


➡️ The reality of life is there will always be something for us to get done. By going with a to-do list, everything goes on the list — regardless of the level of impact it has on our day. The result – a rollover onto the next day❗️


💧 Remember, the key to be successful at what we do is scheduling our priorities; not vice versa. 💧

How To Build A Successful Business | Hiten Keshave

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